It is five times more expensive to acquire a new customer than Malaysia WhatsApp Number List to retain an existing customer. According to Harvard Business School , an increase in customer retention of as little as 5% can lead to a 25% to 95% increase in profits. That is quite something. In addition, loyalty content helps to increase trust in your company or brand. That is not easy these days, because consumers expect a lot. There is something in return for companies, because trust Malaysia WhatsApp Number List ensures that customers buy something more quickly from you. They will also recommend you more easily within their own circle.
Make existing customers feel special
There is no more efficient marketing. Furthermore, a Malaysia WhatsApp Number List customer who trusts your company or brand will share data with you faster. You can use that data to improve your marketing activities. In short, show with loyalty content that you want to do more than just sell something. You want and can do more for your customer. We are of course already doing this en masse for potential new customers. The solution is often your product or service. When someone becomes a customer, there is less attention for his or her problems. Is there a question? Then customer service can be contacted. Pro-actively address the pain of existing Malaysia WhatsApp Number List customers by checking social media comments, searching online for what’s being said about your business, and engaging with customer service.
Give it a try with these customer cases
Make an inventory of what questions are being asked. What do Malaysia WhatsApp Number List customers encounter? These are topics you can create loyalty content about. THave a customer write a blog about the first quarter, the first year or why the company is still a customer with you after five years. Take this a little more broadly, so for example also discuss what developments the sector and the company have gone through. You can easily bundle a number of blogs and/or interviews with your tips and tricks in an informative e-book, which you can also share. Invite a customer to a joint webinar or knowledge event. TIP: Do you want to give back to customers for the effort they put into a blog, interview, or video? For example, if you are filming on location, Malaysia WhatsApp Number List offer to make some other images of the company as well. Or if a photographer does come by to take pictures for a blog, ask if they have any wishes for certain images for their own use.