One common thread connects the lion’s share of Google’s Tunisia WhatsApp Number List services: data harvesting . Google Drive, Gmail and – you guessed it – Google Analytics have the sole purpose of collecting as much data from you and me as possible. A company that uses Google’s services makes all of its data available to Google. Google passes this Tunisia WhatsApp Number List data on to its two advertising arms, Adwords and Adsense, where advertisers buy them up en masse to serve you a hyper-personalized range of ads based on your online behavior and interests.
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Over the years, Google Analytics has become Tunisia WhatsApp Number List the web analytics service par excellence. That in itself is not surprising: from a technological perspective, the system has a lot to offer. Plus, it’s also free… right? Nothing is less true. Companies do not pay Google in euros or dollars, but with the valuable data of their customers. It is high time that companies wondered whether it is still responsible to just throw the surfing behavior of Tunisia WhatsApp Number List their customers into the lap of Google. It can also do differently, with more respect for everyone’s privacy.
Catch Up on Current Affairs
Google Analytics is far from the only web Tunisia WhatsApp Number List analytics provider on the market. Many alternatives exist today: Mixpanel , Kissmetrics , Woopra , Amplitude , but also open-source services such as Piwik or Matomo . In exchange for a few hundred or a thousand dollars a month, depending on the size of your company. These suppliers offer you more autonomy, support and ownership over your data, terms that are hidden in a dusty corner behind the trash can in Google’s office buildings. . Companies are also increasingly turning to Tunisia WhatsApp Number List custom setup solutions . They build their own system in the cloud to retain full ownership: the solution to prevent Google from hijacking your data several tens of thousands of kilometers away, and a choice that we can only applaud.