nstagram has grown tremendously over the years and continues to expand its horizons. If you haven’t created an account on the platform yet, these Instagram statistics and data will convince you why you should be and give you an idea of what you should do on this social network. SHOPIFY MAKES IT EASY FOR YOU Open the online business you’ve always dreamed of. START FREE TRIAL Let’s start with the top 10 Instagram stats for 2021 that you can’t miss! 1. How many users does Instagram have? How many users does Instagram have? 1 billion Instagram users connect to the platform every month and more than 500 million use it daily.
In June 2018, Instagram reached 1 billion monthly active users (Statista, 2018). Since then, it has multiplied by 10. Do you want to hear another curious Instagram fact? Only Facebook and YouTube have more daily active users than Taiwan whatsapp number list Instagram. So, if you were still wondering if your brand should spend time and money on Instagram, the huge number of monthly active users should be an argument in favor. Here’s a guide on how to sell on Instagram to help you understand the many nuances of the platform. 2. Use of Instagram hashtags 2.
Use of Hashtags on Instagram
Since the concept of using hashtags to label and identify topics on social media was invented in 2007 (by Twitter), its use has exploded and today it is considered a quintessential element of social media. Instagram is certainly no exception to this. From Instagram businesses and influencers to even the average citizen, the use of hashtags on Instagram is popular and widespread. So much so that the latest Instagram statistics show that an average Instagram post contains up to 10.7 hashtags (HubSpot, 2020). But if you’re thinking of using hashtags to try to reach new users and grow your audience, think again. Studies have shown that with Instagram hashtags, it’s not about more is better.
In fact, engagement drops for posts with six or more hashtags, so try to use five or fewer. And if you want to be strategic, you might be interested to know that the most popular hashtag on Instagram, #love, has been used more than two million times. So while you may give off that warm fuzzy feeling in your viewers, your post could be drowned out by the other two million posts with the same hashtag. For reference, #photography, #instagood, #fashion, and #art make up the next four most popular hashtags on Instagram. 3. Instagram demographics: This is the Instagram demographic profile Instagram demographics: Instagram demographic 71% of Instagram users are under 35 years old ( Statista, 2019 ).
This Statistic Provides Insight
The demographics of Instagram around the world as of January 2019. The most popular age range is for users between the ages of 25-34, followed by users between the ages of 18-24. Does your niche market include this Instagram demographic? Then you know that Instagram is the right place for you. Understanding the demographics of Instagram will help you determine which social media platforms you should use for your business . This way, you make sure you don’t waste time creating content for a platform where your audience doesn’t have a presence.